'How to Fundraise' Guides
Advice on how to apply to grant-making trusts/organisations and plan activities that encourage individual and community giving.
The following websites provide guidance on a range of church fundraising matters, including developing a Fundraising Strategy or Plan:
1. Eligibility - select the right funders for your project- find out about previous giving and read all the guidance on their website. If it's a grant-making trust or foundation, also look at their information on the Charity Commission website, as this provides a quick overview of activity. Prove you meet their criteria and closely follow their guidance.
2. Prove the need for the project - evidence why this project is needed, why it's needed now and who are the specific beneficaries. As one example, see this capital build project example by Big Lottery.
3. Focus on the difference the project will make, how it will add value to the life of the church, communities and/or heritage, as appropriate. Your fundraising campaign should convey a journey from the problem to address, to the solution and its impact.
4. Funders are risk adverse- prove you're a capable pair of hands by explaining the project team skills, detail any track record of successful projects, and present the project professionally, for example, an accurate budget sheet.
5. Explain why you need their financial support. Also explain who's already supporting the project
6. Be ethical and legal. The Code of Fundraising Practice on the Funding Regulator website outlines the standards expected of all charitable fundraising in the country. The government's publication, 'Charity fundraising: a guide to trustee duties'. may be of benefit. Also, the Institute of Fundraising has a wealth of guidance, including trustee responsibilities.
Church of England fundraising advice
- Church of England’s Parish Resources. This is an excellent range of ‘funding guides’- 12 guides on capital fundraising and 6 further guides on church activity fundraising. This includes traditional fundraising methods and online fundraising.
Further Christian fundraising advice
Fundraising Guide by the Diocese of London. An excellent resource, providing a step-by-step guide to community fundraising, capital campaigns (fundraising for building projects) and trusts and foundations (grants).
Crossing the Threshold toolkit by the Diocese of Hereford This is a comprehensive guide to a community development approach to the use of church buildings. Recommended to read all chapters; chapters 10 and 11 especially relate to fundraising. The guidance also includes evidencing need for the project- community audits.
- National Churches Trust A comprehensive website that includes fundraising advice on grants, individual and community fundraising activities, including online fundraising.
- Community events A to Z by CAFOD. (A Catholic charity). An inspiring list of community fundraising events
Fundraising advice from Ecclesiastical Insurance. Some top tips to consider for grants, planning, fundraising events and talking to the press
- Better Fundraising Ideas: church fundraising. Some practical suggestions for activities
- Book, Beyond the Collection Plate: developing church income from different sources’, a guide to fundraising for churches
Wider community fundraising advice
- Fundraising Guidance, by the Institute of Fundraising. A wealth of guidance is available on this national website, from different types of fundraising activities to legal issues to consider
- Heritage Alliance webinars on fundraising (film). Covers a range of training topics for exampple, community fundraising, event fundraising and so on
- Fundraising advice from Funding Central. The website also offers advice about other fundraising methods
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